Shinco SO43AS 109cm(43) with Alexa Built-in Full HD Smart TV

Usually delivered in 3-4 days.

Salient Features

  • Alexa Built-in
  • Quantum Luminit Technology
  • HD Ready with A+ Grade Panel
  • Android 8.0
  • Direct App Hotkeys on Remote – Disney+ Hotstar and Sony LIV
  • Mouse Key for Easy Navigation
  • Uniwall
  • Certified Apps (Cloud TV Certified AOSP)
  • Content Discovery Engine
  • 1GB RAM | 8GB ROM
  • A-35 Quad Core Processor
  • 20W Surround Sound Speakers
  • 1.07 Billion Colours
  • 2000000+ Hours of Content
  • 20000 + Free Movies
  • OTA Updates
  • E-Share (Screen Mirroring & Air Mouse Support)
  • Bluetooth
  • Service App – Shinco

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SKU: SO43AS Categories: , ,

Stay Updated with Alexa Built-in

With Alexa on your Shinco Smart TV always stay updated. You can ask about the weather, play your news, holiday destinations, popular actors and much more.

Control TV Function with your Voice

You can now Switch between sources, control volume, scroll up, down, left or right, select or even switch off Cloud TV with just your voice.

Talk to Alexa in Hindi

Shinco Smart TV with Alexa Built-in allows you to interact with Alexa in Hindi. Just select English, Hindi or English-Hindi under the language section while setting up Alexa on your TV and Alexa will respond in the respective language.

Your Own Prime-time

Entertainment on Shinco Smart TV just got better. Now access your favourite content by just saying the name of the show or the song you want to play with Alexa Built-in. Try saying ‘Alexa play Mirzapur on Prime Video’ or ‘Alexa play latest bollywood songs’.

Set Alarms, Reminders and Make Shopping Lists

Just ask Alexa on Shinco Smart TV to set reminders or alarms for you so you never miss out your workout or your friend’s birthday. You can also ask Alexa on Shinco TV to add your favourite items you want to buy in your shopping list.

An Eco System of Innovation

Enjoy a complete hands-on experience with Shinco Smart TV. Simply connect your Alexa Echo Device with Shinco Smart TV and just ask Alexa to control the TV as per your command. For ex. try saying ‘Alexa, ask Shinco TV to open Hotstar’. By default the name of the device will be cloud TV which you can change to Shinco TV or as per your preference.

Innovation For Your Home

With Shinco Smart TV fused with Alexa Voice Support, you can connect and use your voice command to control all your Alexa enabled smart home appliances like Air Conditioner, LED Lights, Fan, CCTV and much more.

The Display of Perfection

Designed to express, Quantum Luminit Display reproduces more shades of colors with finer gradation and detailing. It gives you nothing less than lifelike picture quality with billions of colours at work. The Full HD Ready Display of 1920×1080 resolution gives you superior quality picture with more realistic colours.

The Beast of Sound

This is going to sound great! Powered with 20 Watt Output  box speakers and Surround Sound enabled technology, you get to feel the difference every time you switch on the Smart TV.

The Wall of Entertainment

Uniwall UI keeps getting better and better. With unparalleled availability of 20,00,000+ hours of content, across genres of movies, trailers, music videos, TV shows, cookery shows in different languages you will never run out of options. With Alexa Built-in you can now open apps on TV or search and play content with your voice by pressing and holding the mic button on remote.

Content Discovery Engine

What’s on your mind, is now on your Shinco!! Just ‘type’ or speak by pressing and holding the mic button remote’, the title or a word of the movie or show you are looking out for and let your tv do the rest of the job by bringing to you all matched options from its content library.

Time to Go Wireless

Your Bluetooth enabled Audio Devices can be wirelessly connected to Shinco Smart TV in just a single tap. Now no more wire hassles or disturbing your partner while watching your favourite shows late night.

OTA Updates

Designed to automatically get regular firmware updates for your smart TV with all the new features and dynamics for a refreshing UI and experience.

A-35 Quad Core Processor

Power-packed processing backed with Quad Core Processor makes multi-tasking smooth and easy. It comes with 1 GB RAM and 8 GB ROM for extra speed and extra space.

Eshare for screen mirroring

With Eshare you can now stream music, videos and pictures directly on your smart TV from your smartphone. What’s More? You can also use your smartphone as remote and much more.

PAN India Service Network

Say goodbye to all your worries with our extensive 800+ expert service centers across the country. What’s more, every Shinco TV comes with a brand support of 1 Year, so sit back, relax and make the most of your smart TV. You can now download Shinco App from Google Play Store for easy service request registration.

Model SO43AS
Model Year 2021
Colour BLACK
Screen Size 109cm
Resolution Full HD (1920*1080)
Display Type DLED
Panel Type A+ Grade
Alexa Built-in Yes
Processor A-35 Quad Core Processor
Graphic Processor Mali 400 Dual Core Processor
Bluetooth Yes
Operating System Android 8.0 with Uniwall
Image Aspect Ratio 16:09
Image Contrast Ratio 700000:1
Speaker Audio Wattage 20 Watts
Power Source AC
Refresh Rate 60 hertz
Total Usb Ports 2
Total HDMI 3
Connectivity Wi-Fi
Included Components LED TV Unit-1, Table Stand Pair, Remote-1, Battery "AAA"-2, User Manual With Warranty Card-1, Wall Mount-1
SET DIMENSION (WITH STAND) L X W X H mm 970 X 220 X 615 mm
SET DIMENSION (W/O STAND) L X W X H mm 970 X 80 X 570 mm
Apps Disney+Hotstar, Zee5, Sony Liv, Voot, Sun Nxt, Jio Cinema, EROS Now, Hungama Play, Alt Balaji, Shemaroo Me, Yupp TV, Moviebox, Spuul, The Quint, Homeveda, Aljazeera Network, Epic ON, Docubay, Flickstree, Gemplex and App Store - Netflix, Amazon Prime Video and Youtube
Smart Features
  • Alexa Built-in, 2000000+ Hours of Content
  • Content Discovery Engine
  • Stream Live News
  • OTA Updates
  • E-Share for screen mirroring for IOS and Android
  • E-Share to convert your smartphone as an Air Mouse for iOS and Android
  • 20000+ Free Movies from 16 different Languages with MOVIEBOX App
  • Cinema Mode
  • Cricket Picture Mode


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